About

Marketing Matters is hosted by Wharton marketing professors Barbara Kahn and Dr. Americus Reed, II. Each week they discuss marketing and advertising trends, consumer behavior, data and analytics, the latest in retail marketing, brand-building, and much more with their expert guests. Episodes are recorded at the Wharton School.

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Wharton Marketing Matters

by The Wharton School

Activeen·305 episodes

businessmarketing

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Hosted on Acast. See acast.com/privacy for more information.

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marketingtech@wharton.upenn.edu

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