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Welcome to "The B2B Engagement" - recognized by the AIVA with a Communicator Award of Excellence for B2B podcast series and by Inc. as a top podcast with strategic insights for CEOs. Join us as we explore the latest insights, real-life challenges, and practical solutions through in-depth conversations with IT, Life Science, and Industrial industry experts and thought leaders. Each episode dives into topics such as adapting to change, sustaining innovation, and better serving customers across generations.