
<p>I'm launching the shortest B2B podcast: B2B in 15.<br><br>Every episode has 15 minutes of non-stop value about one single B2B marketing topic.<br><br>Why am I starting yet another podcast? Because there are 2 things I do not like about other podcasts:<br><br>1. The chit-chat<br><br>Sometimes you have to hear somebody talk about their weekend for 10 minutes. When I'm listening to a business podcast, I want to get straight to the value.<br><br>2. The length<br><br>Podcasts can take very long. My commute to work is 20 minutes. I always have to stop and start my podcasts halfway. I tend to forget what they were even talking about the next time I start it.<br><br>Any feedback is more than welcome :).</p>